Merrill College of Journalism - Learning Outcomes
Undergrad: 1 Masters: Certificate:
1: Outcome description:
Students will demonstrate written and oral communications skills through the ability to report and edit relevant news stories acceptable to a professional news outlet.

Research Component | Writing Component | Broadcast Writing Component | Broadcast Editing Component

Active Courses: JOUR201, JOUR320
4
Excellent
3
Good
2
Fair
1
Poor
0
Unacceptable
  • The story has virtually no style, spelling, grammar or punctuation errors; and

  • The lead is strong and the point of the story is clear; and

  • The story makes superior use of quotes (in text or sound bites) from interviews and research; and

  • The story contains all key information, leaving out information that is off point or redundant, and it is well organized; and

  • The story is ready to be published by a college or small professional news outlet with very little editing.

  • The story has a few style, spelling, grammar and/or punctuation errors; and

  • Sentences, including the lead, may need some tightening and sharpening for clarity; and

  • The story contains all key information, but it may include some redundancies. It is generally well organized, but may need some sentences moved around to improve storytelling; and

  • The story makes good use of source interviews (either in text or sound bites); and

  • The story, with minor editing, is ready to be published by a college or small professional news outlet.

  • The story may have multiple errors of grammar, spelling and style; and

  • The lead may need revisions or a strong re-write for clarity; and

  • Most key points in the story are included, but some questions may arise in editing that the reporter would need to answer; and

  • The story is generally well organized, but some sentences may need to be moved around to improve readability; and

  • The story makes adequate use of source interviews (either in text quotes or sound bites); and

  • With some editing, the story could be published by a college or small professional news outlet.


  • The story has numerous style, spelling, grammar and/or punctuation errors; and

  • Writing, including the lead, needs significant revisions for clarity and/or;

  • The story makes poor use of source interviews (either in text quotes or sound bites); and/or

  • Main points may be missing, and the story may require multiple interviews/calls to be coherent and fair; and

  • The story may include one or more factual mistakes that would need to be corrected or may have been turned in late.

  • The story would have to be substantially reworked to be published in any news outlet.

  • The story is libelous or includes proven plagiarism or other forms of cheating.